Katja Ruf

Locations can generate additional revenue from digital screens by offering advertising space to regional businesses.

Effective content for digital screens is concise, clear, visually strong, and current. Learn what makes digital signage content work.

Vendor-independent digital signage solution enables flexible hardware choices, central management, and scalable screen networks.

Digital screens in parcel shops inform customers, make waiting time useful, and create advertising space for regional businesses.

Digital local advertising reaches people where they are – in gyms, parcel shops, pharmacies, stores, and other busy locations.

Screen advertising in retail attracts attention, displays offers in real time, and supports purchase decisions directly at the point of sale.

Digital screens in pharmacies present health information, seasonal topics, and offers in a clear and modern format.

A digital storefront keeps offers, promotions, and brand messages visible around the clock, even outside opening hours.

Digital screens in medical practices make waiting time more useful, inform patients, and ease the daily workload of practice teams.

Digital screens in gyms keep members informed, display class schedules, inspire workouts, and create advertising space for local partners.

How simple digital signage can be when you have the right partner at your side.

Redesigning sales spaces: vending and digital signage in combination

How digitization can work in retail store design.

How videos influence customer acquisition.

Why advertising on digital displays is worthwhile and how cost efficiency can be achieved through digital signage.

In this article, we explain how poster digitization works best and how digital signage can support it.

What is DOOH advertising? In short, it is advertising shown on digital screens in public spaces such as train stations, airports, or shopping centers.